Elaine Froese in the News and Media
Experienced Media Guest and Article Writer
Television Appearances
Elaine is a regular guest on AgVision TV with Kevin Stewart. She has also appeared on CTV, Global after her keynotes at the Regina Farm Progress Show. She is comfortable with a TV camera, as she formerly hosted a show on CKX TV.
"Death, Divorce, Disability"
Length: 7 min. 15 sec.
"Farming Futures"
Length: 7 min.
See more videos of Elaine on AgVision TV
"Elaine is Media Friendly"
Length: 1 min. 15 sec.
"Discuss the Undiscussabull™"
Length: 1 min. 15 sec.
Visit Elaine's YouTube channel
Articles and Publications
The Winnipeg Free Press, Regina Leader Post, and several community papers have picked up on Elaine's common sense approach for helping family businesses make positive changes. She has also been featured in Country Guide and Farm Forum magazines and writes 19 times per year for Grainews. Elaine is also a contributing writer to the new magazine for rural women called Hearts of the Country. Visit their website at www.heartsmag.ca or contact Cindy McKay at heartsofthecountry@hotmail.com.
Hearts of the Country
Volume1, Issue 5
Lasting Legacy Planning 101
Article by Elaine Froese
Western Farm Family
Winter 09/10
Putting Family Back into
Family Farms
Article by Anne Cote featuring Elaine Froese
Other articles featuring Elaine Froese
Talk is Golden
Country Guide (May 2008)
What Next?
BC Fruit Grower (Spring 2008)
Time Productivity
Farm Focus (2007)
Sowing Seeds of Change
Regina Leader Post (June 23, 2007)
Take Care of Yourself So You can Take Care of Your Farm
Agri-News (March 2007)
Livelihood has died, but life is not over
by Daniel Pearce of the Simcoe Reformer (April 9, 2007)
Why Don't You Drop by and See Us Sometime?
Interview with Farmer's Independent Weekly (June2, 2005)
Farm Coach Story on Elaine Froese
by Bill Redekop, Winnipeg Free Press article (April 30, 2006)
Elaine on the Radio
"A voice like Sheila Rogers—very smooth!" says Kevin Stewart of AgVision TV. Elaine enjoys encouraging families across the airwaves. She is fun and easy to work with and likes to do radio promo spots with the local media when she is coming to town for a keynote presentation.
Golden West Radio has used Elaine's readings from her book, Planting the Seed of Hope, to do special seasonal promotions. CBC Winnipeg, CBC Regina, and CJOB have interviewed Elaine.
Questions to ask Elaine
What is the key thing that is keeping farm families stuck?
Their fear of conflict and having courageous conversations. They need a safe place to open up and deal with issues.
Who wants the farm?
Many young farmers are keen to be the next generation, but they need a voice to be listened to. Letting go is really hard for the founders of the farm.
How can you help?
I provide a safe place for families to talk about tough issues. Talking is the real work of succession planning, and it makes farms more profitable when they do it on a regular basis with great meetings. I also bring in other team advisors to deal with finances and tax issues.
What is unique about farm families?
They are now only 2% of the population and resilient. They find it difficult to ask for help because they are independent entrepreneurs. They are well-educated and use technology. They are asset rich, and sometimes cashflow poor. They have invested a lot of time, money and energy in building their businesses. They all want to have a happy family.
